آموزش صفر تا صد ساخت یک لوگو اصلی در Illustrator

عنوان دوره : Domestika – Creation of an Original Logo from Scratch (Spanish) with Tatabi Studio

سطح : مبتدی

زمان کل دوره : 2.22 ساعت

تعداد فایل های تصویری : 18

سال آموزش : 2020

فایل تمرینی : فایل PDF

مربی دوره : Elena Sancho

نرم افزار : Illustrator

زیرنویس انگلیسی : دارد

Domestika – Creation of an Original Logo from Scratch (Spanish) with Tatabi Studio

When you start a business or you want to renew the image of a company, the logo design is one of the most important tasks, because it is the first impression that customers receive. A key element of communication. Designing a brand is an integral work that defines how the brand behaves in its day to day and how, ideally, it manages to connect with people.

What separates a memorable logo from the rest? This is the specialty of Elena Sancho, founder of Tatabi Studio, who will explain step by step how to create an original, recognizable and modern logo so that your brand generates a great first impression.

You will start knowing the work of Tatabi Studio creating logos for brands and their work philosophy. Elena will tell you her influences within the world of branding.

You will know the different types of logos: isotypes, logos, imagotypes and isologos through the use of examples. You will also learn what are the keys to a successful logo.

You will continue with the process of creating your logo, specifically with the conceptualization phase. You will prepare the ground before designing an analysis of the competition and trends, and then decide on a creative path.

You will learn to sketch your ideas using the drawing techniques that Elena will teach you, and thus you will obtain the design that you will later take to the computer.

The next lesson will be a basic review of Adobe Illustrator, focused on those who have never used a design program. You will learn the basic tools that you will use to shape your logo.

You will learn to vectorize your logo sketch to give it its final form in Illustrator and make various composition tests.

You will end up creating a basic brand manual for the application of your logo: what it is composed of, the colors you use, the correct applications and their bad uses will be some of the components of your manual.